Travronden
Travronden was founded in 1932, which makes it Sweden’s oldest horse-racing publication – as well as the biggest one. The printed edition of Travronden is published twice weekly.
In order to attract new readers and increase sales, Travronden has created an Internet portal for everyone taking interest in horse-racing in Scandinavia. The site includes the latest news, an extensive news archive, constantly updated line-ups and results, forums, links to the blogs of famous drivers and trainers, newsletters with inside information and reports on upcoming races, etc., etc.
Aided by the portal, Travronden has created several new, profitable services – interactive advertisements, a horse exchange site, an e-store, a trade index, mobile services, an e-magazine, etc.
Mogul has been involved in design/usability and technical development, based on the E-DRUM web publication system, as well as integration with other content suppliers.
Visit: www.travronden.se
For further information, contact Fredrik Ekesiöö